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The Deceptive Ease of the Startup Process

Born-in-the-cloud companies delivering digital services often fall short in a critical area. Because so many critical barriers to entry to creating an as-a-service company have been eliminated, there has been a mad rush to the as-a-service model on the part of many startups, some of which have become quite successful. The biggest problem that exists is a growing misconception on the part of born-in-the-cloud startups, that creating the infrastructure to a company is equivalent to creating the company. One can, conceivably, create an app, build a website and populate it with content, and add in an e-commerce component and a…

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Honeywell Division Implements Channel Data Management

Honeywell has selected Zyme’s cloud-based CDM solution to achieve greater visibility into its extended distribution channels around the world, and automate partner incentives validation. The first implementation of the Zyme platform will be rolled out to a Honeywell management facility in the USA. Data collected by Zyme from Honeywell’s global channel will be analyzed and consumed by multiple parts of the organization, including finance, sales operations, channel sales, channel marketing, and product marketing. Honeywell will be leveraging all of the components of the Zyme CDM solution, including the ChannelView Suite, TrueID, Zap Dashboards, and Zyme’s innovative integration with Salesforce.com. “Zyme maintains…

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