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The Deceptive Ease of the Startup Process

Born-in-the-cloud companies delivering digital services often fall short in a critical area. Because so many critical barriers to entry to creating an as-a-service company have been eliminated, there has been a mad rush to the as-a-service model on the part of many startups, some of which have become quite successful. The biggest problem that exists is a growing misconception on the part of born-in-the-cloud startups, that creating the infrastructure to a company is equivalent to creating the company. One can, conceivably, create an app, build a website and populate it with content, and add in an e-commerce component and a…

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Commerce Billing Solution Allows Companies to Expand Product Offerings and Value-Based Services

As the digital transformation revolution reaches maturity, companies have the opportunity to shift business models within their industry disruptively to create new sources of defensible competitive advantage. This can be through the creation of new digital services that radically change the customer experience, by building a multi-sided platform with ecosystem partners, addressing new segments of customers through new channels, or by a combination of these business model shifts. SAP hybris Billing is a critical piece in this transition as it provides an end-to-end solution for complete coverage of the offer-to-cash process for new digital business models that can be integrated…

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