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The Deceptive Ease of the Startup Process

Born-in-the-cloud companies delivering digital services often fall short in a critical area. Because so many critical barriers to entry to creating an as-a-service company have been eliminated, there has been a mad rush to the as-a-service model on the part of many startups, some of which have become quite successful. The biggest problem that exists is a growing misconception on the part of born-in-the-cloud startups, that creating the infrastructure to a company is equivalent to creating the company. One can, conceivably, create an app, build a website and populate it with content, and add in an e-commerce component and a…

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NEW Enterworks CEO Appointed

Rick Chavie has been hired as CEO of Enterworks, a developer of solutions for acquiring, managing and transforming a company’s product information into persuasive content for multi-channel sales. Rick Chavie comes to Enterworks after serving as SVP, Global Solution Management with hybris and SAP’s Customer Engagement and Commerce group, where he brought together digital and physical commerce and CRM assets for seamless customer experiences. Chavie brings industry experience from his leadership roles at retailers such as The Home Depot and C&A. He brings technology experience from his role as the global marketing leader for NCR’s retail and hospitality business, and…

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