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The Deceptive Ease of the Startup Process

Born-in-the-cloud companies delivering digital services often fall short in a critical area. Because so many critical barriers to entry to creating an as-a-service company have been eliminated, there has been a mad rush to the as-a-service model on the part of many startups, some of which have become quite successful. The biggest problem that exists is a growing misconception on the part of born-in-the-cloud startups, that creating the infrastructure to a company is equivalent to creating the company. One can, conceivably, create an app, build a website and populate it with content, and add in an e-commerce component and a…

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Salesforce.com’s Dreamforce: Enhanced Channel Data Management Suite from Zyme

By Art Smith / Users of Salesforce.com can now elevate their channel program success, drive sales growth, and improve partner satisfaction with accurate and on-time incentive payments, according to channel data management cloud software developer, Zyme. The newly enhanced ChannelView Suite of Channel Data Management (CDM) applications from Zyme is now available on the Salesforce AppExchange for users of Salesforce CRM. This announcement was made at Salesforce.com’s Dreamforce 2015 conference in San Francisco. The ChannelView suite of applications from Zyme integrates high-quality channel intelligence and a sophisticated incentives validation engine with Salesforce. The Zyme CDM tools on Salesforce AppExchange are enhanced with Zyme’s…

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